Our mission is for you to look and feel your very best on one of life’s most special days!

We believe in effortless beauty, highlighting your natural features, and creating a timeless look that you’ll still love when you pull out the wedding album 10 (or 20) years from now. Our love languages are romance, confidence, and staying true to who you are.

We love offering a relaxed, stress-free bridal experience and believe that having fun and getting pampered the morning of your wedding is the best way to start your day!

Learn more about the MakeUp by Samantha Linn team and why we are so passionate about our work.

We can’t wait to meet you and hear all about your vision!



Hello! I’m Samantha Linn, owner of MakeUp by Samantha Linn. Many moons ago (roughly 11 years!), I started my career as a makeup artist with MAC Cosmetics. My makeup adventures have led me to work countless seasons backstage at New York Fashion Week and assist some of the industry’s top professionals on sets like VOGUE, W, and Allure.

But my favorite part of the job is getting to meet and connect with all different kinds of people! Working in bridal artistry has been the most rewarding adventure of my career. Not only do I love bringing my clients’ vision to life but building relationships with the bride, her family and friends is always such a special part of the process. I’m so lucky to say I’ve worked with a lot of my clients from their engagement shoot, to wedding day, to baby shower and beyond - and I've made some great friends along the way!


So what do I do when I’m not wielding a makeup brush or trying a new product, answering emails... or perusing the aisles of Ulta with a way-too-full basket?

First and foremost... COFFEE, dedicating lots of time to snuggling my 2 cats (and my handsome boyfriend too), spending time with my family, obsessing over all things lavender, eating pizza with my wild & crazy friends, listening to 90’s music, cheering on the NY Giants or reading a great motivational book.

I'm so excited to hear your story and working with you to make your wedding day vision a reality!




Whether you have a big bridal party or family members who want to join in on the bridal prep -  we believe the more, the merrier! MakeUp by Samantha Linn has an amazing team to assist with large parties or full makeup services when Samantha Linn is not available. Not only is our team talented but exceptional service, professionalism, and care run in our DNA. Our number one priority is making sure you feel relaxed and taken care of leading up to and on your big day!